This role sits at the intersection of marketing and data science. We’re looking for someone to bolster our marketing performance by leveraging data across multiple channels. You’ll be a part of our marketing team, and play an essential role in growing revenue and measuring the effectiveness of our marketing efforts.
KEY RESPONSIBILITIES
- Own marketing performance data as a whole across all channels, ensuring that metrics are consistent and our measurement is robust.
- Provide ongoing reporting on marketing performance and analyze channel data to provide meaningful insights and opportunities that lead to growth.
- Continually optimize key touchpoints in our customer journey, end to end.
- Design and analyze marketing growth experiments in collaboration with the team.
- Validate tracking and data collection to ensure accuracy and consistency.
- Empower the team to make effective decisions using data through internal tooling, dashboards, and funnels.
YOU HAVE:
- At least five years of experience in a similar role.
- Extensive experience with incremental modelling, including A/B and multivariate testing.
- Have a deep knowledge of digital marketing concepts, channels, strategies, and related data outputs (including web analytics).
- Are a robust, proactive communicator and writer, and comfortable with setting and managing your priorities.
- Have excellent quantitative skills and are very comfortable with data, statistical modeling, and analysis.
- Are a hands-on contributor and implementer, with proficiency in SQL.
- Have programming experience with Python, R or PHP.
EXTRA CREDIT
- Experience in working within the eCommerce space.
- Experience with WordPress and WooCommerce.
ABOUT AUTOMATTIC
We are the people behind WordPress.com, WooCommerce, Jetpack, Simplenote, Longreads, VaultPress, Akismet, Gravatar, Crowdsignal, Cloudup, and more. We believe in making the web a better place.
We’re a distributed company with more than 900 Automatticians in 65+ countries speaking 75+ different languages. Our common goal is to democratize publishing so that anyone with a story can tell it, regardless of income, gender, politics, language, or where they live in the world.
DIVERSITY &INCLUSION AT AUTOMATTIC
We’re improving diversity in the tech industry. At Automattic, we want people to love their work and show respect and empathy to all. We welcome differences and strive to increase participation from traditionally underrepresented groups. Our D&I committee involves Automatticians across the company and drives grassroots change. For example, this group has helped facilitate private online spaces for affiliated Automatticians to gather and helps run a monthly D&I People Lab series for further learning. Diversity and Inclusion is a priority at Automattic, though our dedication influences far more than just Automatticians: We make our products freely available and translate our products into and offer customer support in numerous languages. We require unconscious bias training for our hiring teams and ensure our products are accessible across different bandwidths and devices. Learn more about our dedication to diversity and inclusion and our Employee Resource Groups.
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