SEO Content Strategist - remote

Arc
Posted 3 years ago
We Work Remotely

About Arc

Arc is a platform that makes it easier for developers to find remote jobs and build an amazing remote career. We're a remote-first team spanning 8 cities and 4 time zones. We’re a startup backed by Techstars and 500 Startups, and have been featured in TechCrunch, Forbes, Mashable, and more.



The role

We are looking for an SEO Content Strategist to join our team and help build the future of work! In this role, you will be responsible for end-to-end SEO and content strategy to help us rapidly grow organic traffic channels to attract both remote developers and hiring managers. You’ll strategize high-impact campaigns, execute them with support from the team, report on results achieved, and continue to optimize. This role is an optional 100% remote role, and reports to the Head of Marketing.



Responsibilities
  • Support planning and full ownership the execute Arc’s SEO content strategy, while working across teams (growth, product, marketing, design)
  • Perform actionable site audits, competitive analysis, keyword research, backlink audits and campaigns, on-page and off-page SEO strategies, and other SEO deliverables
  • Manage high-output editorial workflow and operations through freelance assignments
  • Publish new content and optimize existing blog posts and landing pages
  • Monitor and evaluate web analytics dashboards and reports to develop and recommend comprehensive SEO strategies
  • Keep up to date with SEO, search engine, and internet marketing industry trends and developments to ensure Arc retains a competitive edge
  • Support Arc's content marketing initiatives, including as necessary producing content

Must-haves:
  • 2+ years experience as an SEO Strategist or similar role
  • In-depth experience with using standard industry SEO research and optimization tools (such as SEMrush, Ahrefs, etc.)
  • Experience using Google Analytics, Google Tag Manager, and Google Search Console
  • Analytical skills to dig into website data and track content performance
  • Excellent communication and writing skills

Nice to Haves
  • Remote working experience
  • Google Analytics certified
  • Knowledge of and/or interest in software development
  • Familiar and passionate about startups, internet, and technology

Key Culture Traits
  • Self-motivated
  • Works well with ambiguity
  • Takes full ownership of your work and the results
  • Growth mindset and open to honest feedback
  • Move fast