Podcast Growth Content Marketer - remote

Lower Street

Posted 3 years ago

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Testing Automation Seo Writing Product B2b Requirements Email Build Systems Social

Now Hiring: Remote Podcast Growth Content Marketer

🌴 4 Weeks PTO
🕘 Flexible Hours
🏖️ Team Meetups
💰 $3,500 per Month
🔑 Report to Founder
🚀 High Growth Potential
📚 Equipment and Education Budget
🗺 Anywhere in the Americas or Europe

Passionate about podcasts and marketing? Here’s what we’re looking for…

Summary

Ready to work in the fast-growing podcast industry and help podcasters build their audiences? We’re looking for a hungry marketer who’s ready to establish themself as THE podcast industry growth hacker at our rapidly growing B2B podcast agency.

About Lower Street

Podcasting for brands is all we do, and we love it.

We’re a small, fully remote, boutique agency serving global clients. With a UK HQ, our team is spread over the world.

We’re focused on 2 things:

Making the best podcasts we possibly can, and
Continually learning and improving on what we do – both individually and as a team.

Learn more About Us here.

About the Position

This is the ideal position for an ambitious marketer that’s passionate about the growing podcast industry and the opportunities it presents. Work with us to learn everything we know about podcast audience growth and leapfrog us to establish yourself as a THE podcast industry growth hacker within a fast-growing B2B podcast agency.

This is a newly created position to help out the founder, Harry. The new hire will be working closely with him on executing marketing strategies and testing new ones. He’s looking for someone who is passionate about podcasting, marketing, and looking for a challenge. The Podcast Growth and Content Marketer will be executing on the promotion of the clients’ podcasts, building partnerships, and looking for new opportunities.

The Skills Needed

Aptitude, drive, and passion are very important for this role. The new hire will need marketing experience, but that won’t be the sole deciding factor in the hiring process.

We’re looking for experience with:

Content Marketing and SEO
Strong writing skills
Email marketing and campaigns
A BIG plus if you are great at building long-term relationships within the podcast community. You will be reaching out to podcasts/networks to help drive and facilitate partnerships.

Responsibilities

Here are the responsibilities and projects in order of priority:

SEO and Content

Writing 2x blog posts per week
Updating previous best performing posts
Create case studies for our various target markets/verticals
Create social content and grow our presence on key channels

Podcast Marketing

Promote our clients’ podcasts through tried and tested channels, but continue to experiment and improve on the systems we use
Deepen relationships with editorial teams at Apple Podcasts, Spotify, Stitcher, etc
Pitch shows for editorial coverage on these platforms
Develop relationships with podcasters and networks to pitch in cross-promotional partnerships, sponsorship opportunities, and guest booking
Develop relationships with podcast ad networks for sponsorship buying

Sales Funnels

Work with the founder to create sales funnel content and email automation
Nurture sequences, etc., to increase our conversions.

Develop new products for the business

Work with the founder to develop, launch, and market a course
Ultimately our new hire will take ownership of clients’ promotional budgets and make purchase decisions autonomously and become somewhat of a product manager.
Will create systems and processes to manage our outreach to customers and building partnerships.

Requirements

Location: Anywhere compatible with US/EU timezones. The founder is based in the UK and so at least half a working day of overlap is required.
Experience with content marketing, SEO, and email marketing
Passion for marketing and podcasting

Benefits

Pay: $3,500 per month, reviewed after 6 months
Work from anywhere and set your own schedule
Join an established remote team of 6 full-timers and many contractors
4 weeks (20 days) paid holiday per year
Paid public holidays
Uncapped sick days
Equipment budget for mic, headphones, etc
Self-development budget for courses, conferences, books
Occasional travel for team meetups and conferences (when that becomes possible)
Side projects for personal development and/or local community welcomed and encouraged
As a company, we plant 75 trees for every podcast we produce

We are a UK private limited company and hire all staff on a contract basis, but treat our full-timers exactly as we would treat employees – holidays, sick pay, etc.

Apply