At GraphCMS, we're building the leading GraphQL Federated Content Platform. Our goal is to enable developers and content operators to create, enrich, unify, and deliver content across platforms. We are trusted to manage content for teams from over 50,000 organisations like Telenor, Burrow, Gamescom, Shure. With over $10M in funding from OpenOcean, Peak, and Paua Ventures, you will be part of a remote-first and globally distributed team of over 50 colleagues, committed to working collaboratively, transparently, and passionately.
- We are customer-centric and goal-driven.
- We believe in innovation and encourage everyone to voice their opinions.
- We use our own product on a daily basis.
- We are open in our communication and feedback.
Purpose of your role and team
As a member of the GraphCMS Marketing team, you will work on key acquisition KPIs to help increase our visibility and traffic. You will be working with a team of professionals at all levels within the company to create and optimise the content on a high cadence.
Reporting to the Head of Growth, you will have responsibility and full assistance in establishing short-term goals and long-term plans for our content production focusing on technical and non-technical decision-makers in buying roles.
If you are familiar with notions such as product-led content and barbell strategy, you might be the team member we are looking for!
What you will be working on
- Contribute to our on-site content in a structured manner and with consistency.
- Review the work of external contributors to provide editorial feedback.
- Create linkable assets including original research, thought leadership pieces, ultimate guides, news-jacking.
- Work closely with our in-house SEO to develop and execute a content strategy to drive new readers to the GraphCMS blog, academy, and resource hub.
- Report on and use data to inform publishing strategy.
- Work cross-functionally with other teams including product management and sales to develop compelling content.
Requirements
What we expect from you
- Proven experience writing SEO-optimised content for B2B stakeholders in buying roles (budget holder, decision-maker, executive sponsor, legal).
- Proven ability to write high-quality, long-form content on complex topics providing added value and insights.
- Proven ability to perform a content gap analysis and execute a content roadmap independently or together with an SEO.
- Previous experience in writing short, concise, and purpose-driven emails and ownership of email programs are considered as an advantage.
- 3+ years of content experience in a B2B SaaS startup, ideally for a highly technical or developer-focused product.
- Excellent communication, organisational capabilities.
- Able to coordinate with multiple stakeholders and perform in a fast-moving start-up environment
Even if you don’t meet 100% of the above qualifications, you should consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role's requirements.
Working at GraphCMS
- We have a low-ego environment where all our team members are empathetic, always understanding and ready to support each other.
- Our team members are super passionate about our product and self motivation is the driving factor for our teams' success.
- We believe in a remote-first approach where everyone is encouraged to do their best from wherever they are, and work together with individual responsibility, accountability and ownership.
- A flexible work environment encourages people to work according to what works best for them and maintain a good work life balance.
- We are an international and friendly team spread across 9 countries, coming together once a year for our annual off-site/retreat.
- We provide a competitive compensation package, the latest IT equipment, and a personal growth &education package.
The Process
Please expect the following steps for this role after you apply. The response time is usually within 1 week for each step. You could expect some alterations when necessary.
- Application is reviewed.
- Intro call with HR.
- First interview with our Senior SEO Manager and Head of Growth
- Take-Home Case Study - Content production 1000-1500 words on a keyword from our content roadmap. (compensated in case used at graphcms.com)
- Interview with colleagues from our Marketing team
- Reference Check and Offer.
Data source
We Work Remotely