- Set, plan and implement social media and communication campaigns and strategies.
- Provide engaging text, image and video content for all social media and professional accounts.
- Build a team of social strategists to help execute community campaigns.
- Monitor, track and report on product feedback from various social communities.
- Help organize and promote events to boost brand awareness.
- Ensure brand consistency in style, quality, and tone of voice across all social channels.
- Drive top-of-funnel awareness and acquisition among target audiences.
- Work closely with marketing partners to establish and maintain social media campaigns.
- Collaborate with copywriters and designers to ensure content is informative and appealing.
- Lead a team of support reps to answer customer questions and concerns through community and social forums.
- Build relationships with customers, industry professionals and journalists.
- Stay up-to-date with digital technology trends.