We are looking for someone who loves to get results, who keeps up with the ever-changing digital marketing landscape, who thrives under pressure, who is always pushing to be more creative, more strategic, and more efficient. Someone who enjoys learning and growing every day, we may just have a spot for you on our team.
As a Senior Marketing Manager, you will be a vital member of our team, ensuring we're not only hitting our partners' acquisition goals. You will use your extensive marketing experience and our proprietary technology to build direct response marketing campaigns and landing pages to improve users' experiences and increase conversion rates for our partners. The ideal candidate is self-driven, curious, challenge-seeking, a fast learner, a strong communicator, and able to quickly think on your feet. You do not need anyone to push you to succeed, you push yourself. You’re willing to go the extra mile to meet partners’ goals. You are detail-oriented and analytical and can tell a story while presenting data.
Responsibilities:
- Lead and execute marketing strategy and testing for our partnerships
- Forecast and implement paid media budgets based on key performance indicators
- Craft, launch, manage and optimize paid ad campaigns for the fastest-growing direct-response brands with budgets ranging from $150k to over $1M per month
- Communicate directly with partners to report on results, define priorities, and manage expectations, acting as the expert that will help partners grow their businesses
- Work with our creative team to develop assets that meet client brand criteria and drive conversion
- Help evolve Primer's best practices and train others on how to apply those best practices
- Collaborate with our development team to enhance and make our custom tools work for you
- Mentor and train new team members
- Ready to work during US business hours (conference calls, Slack, etc.)
- Thrive working 100% remotely
Requirements:
- A minimum of 5 years of recent marketing experience needed
- Paid Social Media (Facebook &Instagram preferred) ad campaigns for e-Commerce, Customer Acquisitions, or Direct Response brands experience is essential
- Experienced and highly adept at managing, optimizing &scaling ad campaigns with over $100K+ monthly budgets.
- Skilled at writing copy and producing creative that drives conversions.
- Proven account management skills and ability to manage multiple partner communications
- History of success and resilience in the face of tough challenges
- TikTok, Snapchat, YouTube, Google, and Bing experience is a plus but not required
- Startup and/or agency experience preferred
Benefits:
- Besides working full time for a 100% remote, fun-loving company where we strive to have the best-trained marketers, we also offer competitive benefits including Dental, Health, and Vision insurance. 401k &Unlimited PTO.