Responsibilities
- Management of paid media account operations for 5+ clients.
- Management of a small to medium size team of paid media specialists.
- Day to day management of client-facing communications and internal communications.
- Constant tracking of reporting and analytics.
- Build and share reports that cover the central metrics for every paid media campaign you own.
- Monitor and enhance customer/user acquisition and activation performance.
Requirements
- 1+ years of customer acquisition experience with B2B and/or B2C companies driving data-driven, quantifiable results and building high conversion funnels.
- Expert knowledge and direct hands-on experience with paid search, paid social, email marketing, and all forms of custom acquisition, with a proven drive to stay on top of the latest industry trends.
- Expertise owning the whole process of building and distributing ad creatives.
- Strong understanding of digital marketing and advertising principles.
- Proven ability to effectively communicate cross functionally with other teams, and a proven ability to be proactive.