Growth Lead - remote

Velocity Growth
Posted 2 years ago
Velocity Growth is on a mission to help more companies succeed by providing training, products, and professional services that help them grow. This is a friendly team that believes in working hard and pushing the boundaries of analytical thinking. We treat each other with kindness and take the time to recognize a job well done.

**Your office, your rules**

Also did we mention we are fully remote? 

If you prefer the office world we can facilitate that also through hot desking at your local available facility.
We meet as a team quarterly in various locations globally as our schedules align for team building.

**Location**

Remote &Flexible.

**Responsibilities**

We look for candidates who are very strong in one key area (i.e. paid acquisition, activation, organic social, SEO) and a generalist across multiple other areas. 

Two requirements that are important for this role include:

1. Some experience in building high converting landing pages

2. Experience in email marketing (newsletters, activation emails, etc.)

In addition, the ideal candidate has experience in one or more of the following:

--Provide guidance on holistic growth and marketing strategy for multiple clients across various industries.

--Management of paid media account operations for multiple clients.

--Research and execute important aspects of campaign builds. Such as keyword research, ad copy drafting, audience research, client / website research, account structure, data, audience building etc.

--Analyse paid media campaigns to develop, execute, test, and report on paid media strategies.

--Create and implement organic social media content and campaigns.

--Provide ownership of conversion rate optimisation including landing page development, activation sequences, drip campaigns, triggers, and more. 

--Ideate and execute on growth experiments for clients. 

--Prepare weekly performance reports and recommendations to deliver to clients.

**Other requirements**

-Ensure timely and quality completion of work delivered to Velocity Growth clients.

-Stay informed of relevant industry trends and best practices for paid media, organic trends, and more. 
Improve processes via Standard Operating Procedures (including documentation) for new and ongoing processes related to your role.

**Requirements**

-Required: Fluent English written communication is required.

-Required: 2+ years of experience in a digital media strategy role (preferably paid media, but also funnel marketing) 

-Required: 2+ years of experience in Facebook and Google Ads advertising or conversion rate optimization is required.

-Required: 2+ years of experience in a digital marketing agency, as part of a startup marketing team, or similar.

-Experience with Google Ads – annual certifications required

-Familiarity with Facebook Blueprint - don’t have to be certified. We sponsor team members for this certification.

-Experience with social ad platforms such as Facebook, LinkedIn, and Twitter

-Understanding of Google Analytics and Google Tag Manager

-Understanding of the new requirements around privacy first and iOS 14.5 changes.

-Attention to detail and the ability to multitask in a deadline-driven atmosphere.

-Ability to clearly and effectively articulate insights and recommended actions.

-Strong levels of integrity, autonomy, and self-motivation.

-Excellent analytical, organisational, and time management skills.

*Preferred*
Experience with funnel marketing elements is preferred. E.g., landing page building, creative / copy, tracking / attribution, analytics, etc.

*Nice to haves*
-Experience in Pinterest, Linkedin, Apple Search Ads, Twitter, Programmatic, Bing, YouTube, etc..

-Experience with both direct response and brand performance marketing.

**Compensation**
- We provide flexible hours. This does not need to be a 9-5 role. You can be as flexible as you need. Once your tasks are completed, we trust you can manage your time yourself.

-Entrepreneurship is something that we value at Velocity Growth. If you are building your own business or have goals to do so, we help in the support of “side hustles” by providing a supportive network and learning environment.

-Compensation is DOE including stock option grants.

**How to apply:**
We accept CVs in traditional PDF or Doc format but also accept video applications, slideshows, whatever medium you feel gets your message across the best, we are open to that.