Facebook &Brand Strategist - remote

SkyeFox Ventures
Posted 2 years ago
SkyeFox Ventures (SFXV) is a growth, management, and investment platform for high potential DTC, CPG, internet-based, and B2B businesses at the inflection points of scale and transformation. We offer full-stack digital marketing services that create profitable revenue growth for our partners. 

We’re seeking to add a creative Facebook &Brand Strategist to our team. We’re looking for someone who has ability to emphasize what’s special about a brand, create content strategies that speak meaningfully to their target audience, and someone who knows how to curate and analyze data to inform strategy/optimization. 

What the role entails:

Full Scope Facebook Marketing

- Researching competitor ads and angles
- Auditing ad accounts to uncover opportunities
- Strategizing and launching campaigns
- Optimizing and adjusting campaigns/ad sets post-launch
- Analyzing KPI data to determine asset performance
- Providing creative, angle, demographic, and targeting direction based on data

Creative direction and design

- Brainstorming marketing angles and creative ideas for paid media
- Designing basic creatives in Canva
- Analysing existing creatives to gauge what’s working

Figma website design

- Designing websites and landing pages in Figma (mobile and desktop)
- Ensuring landing pages have strong CRO and are conversion-oriented

Klaviyo Marketing

- Auditing Klaviyo flows, campaigns and segmentation
- Strategizing and building new klaviyo flows
- Designing emails within Klaviyo

Business Development analysis &audits

- Analyzing businesses for paid media viability
- Discovering business development opportunities for revenue and profit scale

Decks, Timelines, Proposal etc. generation

- Pitch Decks, Paid media plans / proposals

Brand Development

- Creating brand value propositions
- Creating tone of voice
- Creating audience avatars
- Creating brand creative guidelines

This is a unique opportunity to join our company on the verge of scale. Join our team now and enjoy a fast-track to growth and opportunity.