Digital Outreach Specialist + Link Builder Extraordinaire - remote
Spread Great Ideas
Posted 3 years ago
Are You Exceptional At Cold Email Outreach i.e. Sales + Persuasion + Copywriting?
If so, do you want to:
- Use your outreach skills to create meaningful relationships?
- Focus on what you do best (and have our worldwide team's support for everything else)?
- Join a company that truly values your work?
- Use cutting-edge tools and techniques to increase your close ratio, so you can make even more money?
Then this role might change the course of your career, as detailed below.
First, though, a little bit about us...
Who We Are:
We're a boutique digital marketing team which invests capital and sweat equity into digital brands in order to help them profitably reach a larger audience.
Our business is growing, and we have a number of new digital brands which we want to get in front of more people. And in order to turn that goal into a reality, we need top websites to link to us.
That's because when search engines (such as Google) see a top website linking to us, this counts as a sort of seal of approval for our website.
(It's akin to a citation from a scientific journal - the more you're cited, the more authoritative you appear.)
Thus the more top-tier websites which link to our digital brands, the higher we appear in Google’s search rankings. And when that happens, even more people get to see our content.
Picture it as a virtuous flywheel: More links lead to more eyeballs, which then leads to more revenue, which then leads to an ever-bigger budget for even more links, etc.
But top websites won't just link to anyone. They usually need to be convinced that we're worthy of their links through savvy, targeted, custom communication.
(Plus top-tier unique content, which we already produce.)
Your role here isn't to "spray and pray" i.e. you're not a WW2 pilot blindly dropping bombs hoping you hit the enemy's factories. Instead, you're a sniper who has sat patiently, knows his target, and hits it with one well-placed shot. More Carlos Hathcock (go ahead, look him up), less Battle of Dresden.
But what's in it for you? Why would you want to join us?
3.5 Reasons To Join Spread Great Ideas As A Digital Outreach Specialist:
1. Let Your Creativity Shine
The prospects we are messaging get A LOT of emails in their inboxes every day.
(They are like the cute guy or girl you had a crush on in high school - they get a lot of attention.)
Thus it’s your job to stand out and grab their attention with creative and engaging communication.
Sometimes that means skipping an email altogether and trying Twitter or Insta DMs instead.
Or finding a mutual connection to introduce you via LinkedIn.
Or calling them up, and having a chat. (Yes, people still do that nowadays.)
Whatever it might be, we're trusting you to think outside the box and get your foot in the door so that we get the link.
A one-size-fits-all approach will usually not work. But if you enjoy connecting with people on a personal level, then this could be a great role for you.
2. Focus On What You Do Best
We're proud of our link-building systems. They've been built through trial-and-error after sending hundreds of thousands of emails.
Nowadays, we use state-of-the-art email outreach tools to automate much of the manual work that other link builders have to do themselves.
Thus you won't even have to worry about personalizing (one of the most tedious and time-consuming parts of link building) because we have team members who are absolutely brilliant at it.
Our team will let you hone in on what you are best at - the outreach part of link building and building relationships.
It's rare to find a job where you can focus almost exclusively on your best talent. This is one of them.
3. Great Benefits
Here's what we offer:
- Work from anywhere b/c we're 100% remote
- Flexible schedule
- Competitive salary w/big performance-based bonuses
- Access to world-class training material and tools
- Learning and development budget
- Ability to expand beyond this role within the company
So long as you're getting your work done and hitting your goals, you can be wherever you'd like in the world doing whatever it is you like to do.
Want to learn how to bake tasty baguettes with your favorite French chef in Paris? You can do it - so long as you're getting your links.
Interested in underwater basket weaving, and want to take a course on it on some remote island? So long as you've good wifi there and you're getting your links, go for it.
You get the point: Get your links and you'll thrive here, irrespective of where you're at and what you're doing.
3.5 Cutting-Edge Tools and Techniques
We use world-class tools like...
- Pitchbox
- Mention
- Warmup Inbox
- GlockApps
- aHREFs
- ClickUp
- Slack
- etc.
So that you can close more prospects, faster, and build better relationships - and thus make more money.
Are these tools new to you? That's okay because you can learn the tools (if you don't already have experience with them) but you must have the following....
The Must Haves:
- Amenable i.e. outgoing and people like you.
- Attentive to detail.
- Industrious i.e. a good work ethic.
- Trustworthy.
- Tech-savvy.
- Ability to work with little or no supervision.
- Highly effective communication skills.
- Solution-oriented i.e. a problem solver.
- An attitude of ownership and GSD.
The Good-to-Haves:
- Military background.
- Experience in the outdoors, hunting and fishing.
- Affinity for psychology, especially consumer behavior.
- An interest in philosophy and a "live and let live" attitude when it comes to people living by their own choices - and thus, a distaste for the modern day woke left.
Here's What We Expect From You:
- "Eat what you kill" is what you'd like put onto your tombstone.
- Demonstrated success with cold sales and/or cold outreach.
- Strong email communication skills with the creative ability to make yourself stand out from the crowd.
- Can keep on top of communication with all of your active prospects.
- Generally web-savvy with solid research skills.
- Experience with link building and/or SEO will be considered an advantage but is not mandatory.
This is a full-time position, and we expect your complete focus and dedication. You can also be in school - we've had many students work for us - and do this work, assuming you're capable of balancing multiple priorities.
You will be paid a base salary plus given an aggressive bonus structure - w/no cap to it! - in order to get our incentives (namely, more links) into as tight of an alignment as possible. The sky is the limit here.
You will need to apply via our Indeed job posting. If you don't have one already, it takes a few minutes to create an Indeed account - and that way, we have one place where all our applicants are at! A resume is optional.