Are you an experienced content marketer with a passion for all things SEO? Do you take a creative approach to outreach and relationship building? As a Content and Partnerships Manager at GoSkills, you will contribute your expertise to scaling a winning content strategy tailored to meet the needs of our global community of learners.
GoSkills is an online education company that provides on-demand courses for busy professionals who want to level-up their business skills. GoSkills learners are looking for high-quality content delivered in a convenient and concise format.
You will work with the GoSkills content team to research, build, publish, and test new content pieces. You will also lead the marketing team in building a partnership network to enhance the GoSkills brand across different markets.
Our marketing team is fully remote and distributed from Hong Kong, New Zealand, and San Francisco. We would expect you to have some overlap with these timezones.
Primary responsibilities include:
- Planning and managing the content strategy and release schedule
- Creating engaging copy for email, landing pages, resource pieces, and more
- Copy editing and quality assurance of content
- Amplifying content across various platforms and channels
- Integrating up-to-date SEO best practices into the marketing strategy
- Scaling the YouTube video content strategy for user acquisition
- A/b testing and conversion rate optimization
- Building and maintaining relationships with external channels to further company growth through partnerships and media exposure
- Working across various teams to ensure a cohesive and balanced coverage of all company initiatives
- Managing a small team of staff and contractors
You’re a good fit if:
- 5+ years experience in a marketing role
- You have good leadership and team management skills
- You have strong attention to detail and can spot a missing apostrophe or pixel from a mile away
- You have excellent English abilities and can write compelling copy
- You are creative, innovative and imaginative
- You are a motivated self-starter with a strong work ethic
- You are metrics driven and are able to make informed decisions based on data
- You like to take initiative in solving problems
- You take ownership of your tasks, see them through to completion, and are comfortable with raising issues or questions along the way
- You are able to prioritize and manage deadlines for multiple projects
- You have strong communication skills and be able to interact with a remote team across different time zones, countries and cultures
- You have experience working remotely and communicate well through tools like Slack, Trello, email, and Zoom
What you get:
- Flexibility of work location and hours
- Ability to work with a fun and international team of highly motivated individuals
- Opportunities to learn and grow with the company
- Retreat with the GoSkills team (pending pandemic restrictions, our last team retreat was in Thailand!)
Location:
- Anywhere in the world, but within a workable time zone
- Most of your work will be with other GoSkills people in Hong Kong, New Zealand and the US
Equipment and office space:
- For this role you will need to provide your own computer and high-speed internet connection