B2B Social + Influencer Strategist - remote

Social Tribe
Posted 4 years ago
As an Influencer + Social Strategist, you’ll be responsible for strategic and executional management of Social Tribe’s social and influencer marketing services. Being an effective Influencer + Social Strategist means you’ve spent a few years learning the tricks of the trade and are ready to put your skills to work helping a passionate and fast-growing agency, working on accounts for some of the biggest brands in the world. 

If you have tangible experience activating influencers for high-wattage long-term campaigns grounded in meaningful content and effective social tactics, you’ll get to the top of our list. Throw in a background in B2B digital marketing strategy, we might fall in love. Agency background with a core focus in exceptional client service? Let’s get married. 

We’re looking for a self-starter who has a passion for strategic and creative thinking, coupled with a natural ability to build deep relationships (both with influencers and clients). You are both strategic and operational;ready to lead projects, deliver stellar client service, and increase the digital capabilities and insights of the practice.

Competencies (where you shine): 

You are a highly-organized individual and self-starter, but you’re also a master conductor when it comes to generating excitement, consensus and purpose both within internal teams and amongst client partners. 
  • You have an ego-free personality that thrives working with a highly motivated team.
  • You have a strong and deep understanding of social-digital platforms, and emerging tech.
  • You are proactive, not reactive. You see hurdles and improvements miles away.
  • You can evaluate the feasibility of complex campaigns and help steer the ship towards success.
  • You’re a problem solver at heart who always seeks to find a win-win solution.
  • You excel at giving feedback, grounded in empathy and respect for others.
  • You’re agile and adapt at managing multiple projects at once.
Responsibilities (what you’d be doing day-to-day):
The right candidate will have a strong grasp of current social and influencer marketing tools and strategies and be able to lead integrated Influencer marketing campaigns from concept to execution. 

Activities include: 
  • Develop and manage the execution of compelling, forward-thinking influencer and social marketing strategies across B2B and B2C 
  • Integrated program strategies that engage organic and paid influencer relationships for optimal results
  • Proactively manage client relationships, influencers, and internal team members
  • Understanding and implementation of industry / brand governance and compliance requirements 
  • Consistently communicate trends, shifts, opportunities, and statuses with clients
  • Identify strategic ways to align influencers and key client positioning for maximum impact
  • Use technology to find the most appropriate influencers for our clients’ business challenges
  • Experience with paid social media in support of influencer campaigns
  • Proven ability to shepherd the development of legal contracts with influencers
  • Experience working with influencer and content management tools
  • Participate in client meetings, brainstorms, and planning sessions
  • Design and develop comprehensive reporting to articulate campaign impact