Head of Global Social
Marketing | San Francisco, United States | Remote, Remote | Full-Time
Working at Atlassian
Atlassians can choose where they work whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
Your future team
Do you want to be part of an incredible growth company? To build and lead a team that shapes the online presence and reputation of one of the most exciting tech success stories?
Atlassian is looking for a Head of Global Social, a new role for someone with the appetite to establish and operationalise a social team from the ground-up.
Were seeking a strategic, growth-minded person with impeccable stakeholder collaboration skills to oversee organic social strategy, social crisis management, influencer, and operations.
This is a senior position, with growth opportunity, for a candidate who can lead a team and remain hands-on with the strategic priorities.
Sitting within the marketing team, youll be reporting to the Head of Global Corporate Communications in this remote role.
- Build, manage and lead the social team in its new organizational structure –you will set the vision and strategy for the team, establish processes and best practice, and develop the internal talent to execute the vision
- Set, track and oversee the delivery of short and long-term KPIs that drive growth, engagement and positive brand perception across platforms and multi-brand portfolios
- Identify whitespace opportunities to elevate the strategy and define distinct roles for content on each social platform to build brand equity
- Use robust data and insights to inform Atlassians storytelling, craft and nurture the stories we share on our owned channels to achieve desired goals
- Foster an open culture of innovation and creativity amongst your team to push boundaries and new ideas
- Provide insight on new emerging social platforms, cultural moments and trends relevant to our products and audiences
- Present and socialize social strategies to senior stakeholders, adapting the content for different audiences
- Provide inspiring leadership to direct reports including development, and both strategic and tactical direction, serving as a mentor, sounding board and role model to team members
- Collaborate closely with cross-functional teams, including:
- Digital Marketing on paid social strategy &execution
- Creative, Brand, Talent Brand, Product Marketing, Comms, Customer Lifecycle Marketing, and Community to create multi-channel campaigns that engage, connect, and activate our audience
- Crisis communications during issues or crisis scenarios to manage appropriate responses to questions and negative sentiment
- Oversee the management of external social agencies, from briefing, execution and measurement, plus budget management
- 12+ years of experience in social marketing and experience with building a department or discipline and/or change management
- Experience in enterprise tech/SaaS is beneficial, but not mandatory
- Proven experience in managing teams, ideally in a distributed model
- Navigate working across several projects and prioritize where necessary
- Experience working collaboratively with teams and partnering across a highly distributed organization
- Be the change you seek attitude
- A how-can-I-help, get-it-done demeanor
Compensation
At Atlassian, we strive to design equitable and explainable compensation programs. To support this goal, the baseline of our range is higher than that of the typical market range, but in turn we expect to hire most candidates near this baseline. Base pay within the range is ultimately determined by a candidate’s skills, expertise, or experience.
In the United States, we have three geographic pay zones. For this role, our current base pay ranges for new hires in each zone are:
Zone A: $160,200 –$213,500
Zone B: $144,200 –$192,200
Zone C: $132,900 –$177,200
This role may also be eligible for benefits, bonuses, commissions, and equity.
Please visitgo.atlassian.com/payzonesfor more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
#LI-Remote
Our perks &benefits
Atlassian offers a variety of perks and benefits to support you, your family and to help you engage with your local community. Our offerings include health coverage, paid volunteer days, wellness resources, and so much more. Visitgo.atlassian.com/perksandbenefitsto learn more.
About Atlassian
At Atlassian, we’re motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone’s perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.